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Thursday, 13 March 2014

Top Five YouTube Monetization Tips


Google AdSense has an interesting way of going about paying its content creators. If you haven’t generated $100 or more in ad revenue during a given month, your earnings roll over to the next month and no payment will be made. Often, you may not see a check for three or four months, depending on your viewer counts and click-through rate.
Earning money through ads can be a long-term investment of your time, but with every video comes another avenue of revenue. Simply put, the more good content you create — the better your chances of generating significant traffic.
After a few weeks of making 2-20 cents per day, things can look mighty bleak. Trust me, if you stick to your guns and strive to make the best videos you can, the profits will follow. You never know when one of your videos will suddenly catch on and become the next big thing.
Chris Crocker, famous for doing his “Leave Britney Alone SaveFrom.net” video, had been making content on YouTube for over a year prior to his one big hit that put his account over the top. The same could be said for just about any “YouTube celebrity” out there. Not everyone hits a grand slam on the first swing.

Practice Smart Pre-Roll Ad Placement

Pre-roll ads are described as TrueView in-stream ads by YouTube. These ads play before your videos. While they offer a great per-view payment, they may also be hindering your ability to attract new subscribers to your channel.
Simply put, no one likes sitting through a 30 second advertisement to watch a one-minute video. Use these ads on long videos that last fifteen minutes or more, or on content that is absolutely exclusive to your channel and can’t be found anywhere else.
For example, if you’re the only person with a video up about how to add a watermark to a video using Final Cut Pro X, then that video serves a needed purpose for the viewer and they may be more inclined to sit through the advertisement to get the information.
You still receive income from Overlay in-video ads, which appear as lower-third advertisements over your video for a brief time. I’ve personally had better luck sticking to just these ads than using both the Overlay and TrueView options.
If you wouldn’t want to sit through it, neither would your potential viewer.

Keep a Close Eye on Terms and Conditions

Terms and conditions are important to YouTube Partners and anyone else that earns money from their channel. These terms set the standard for what you can (and can’t) get away with in your videos if you expect Google to send you an AdSense check at the end of the month.
Often, these changes are minor and don’t really impact you directly. Sometimes though, these changes can mean being able to display your own ads in your videos or not. Either way, you risk losing all of your revenue (and your videos) if you fail to read the fine print before posting.
Are you allowed to sell your own ads in addition to YouTube monetization? Can these ads be tied to the content, or do they have to be still images? How long can these images be on screen in a given video? All of these questions can be answered in the terms and conditions.
As an additional resource, you might want to download the official YouTube Playbook, a step-by-step guide of best practices and tips to help you build your audience without breaking terms and conditions to do so.

Be Honest

Every monetized video comes with a small survey that you’re asked to fill out. This helps Google determine if your video contains anything that may be subject to copyright. Music playing in the background, video game images, screenshots of programs and art that you didn’t make, and considerations need to be documented before you hit that monetize button. If you answer dishonestly, you could have your video removed from YouTube and risk losing your ability to monetize your channel entirely.
Also, if you do use someone else’s work as part of your video (even with permission) you should consider giving them a link in your video’s description or offering an annotation somewhere in your video that sends viewers to the other channel. This could pay off for you in a big way as that person returns the favor and sends their viewers your way. Karma has a strange way of making everyone’s life a little better in the tech world.

The First 10 Seconds are Critical

In many cases, your views don’t count unless your audience watches your video at least most of the way through. Ads don’t always appear at the exact beginning of your videos, either. In fact, many of the overlay ads happen at some point near the middle. In order to get credit for the impression, you’ll want to pay attention to how you tease your video at the very beginning.
Take a few seconds to tell viewers what they can expect later in the video. At the very least, start each video with a compelling pull that catches viewer’s attention and makes them want to keep watching.
The best examples of this I’ve seen can be found on professional podcasts. You’ll notice that they record a brief intro giving hints to the three or four biggest (or most interesting) points made throughout the remainder of the show. This is all done in the first 5-10 seconds, with no delay between the start and the tease.
For Example:
“Hey there YouTube, I’m Matt Ryan AKA the Frugal Geek and I can’t wait until Friday. Friday is when I get to switch on my new solar panel array.”
Could be changed to…
“Hey there YouTube, I’m Matt Ryan and today I’m going to show you how to save money on electricity.”
The hook has to be there at the very beginning, and it needs to instantly relay what the viewer will get out of the rest of the video. Even if you do a silly vlog, make the first 5-10 seconds as interesting and informative as possible.

SOURCE:-LOKERGENOME
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Did Malaysian plane fly towards Indian Ocean after last contact?



KUALA LUMPUR, Malaysia -- Malaysian authorities expanded their search for the missing jetliner westward toward India on Thursday, saying it may have flown for several hours after its last contact with the ground.

CBS News correspondent Bob Orr reports that there are technical indicators suggesting the plane continued to fly for an unspecified period of time after civilian air traffic controllers lost radar contact with the jet. Sources say the Boeing 777 continued to attempt to transmit routine data about the plane's engines and performance to satellites. Malaysian authorities and Boeing apparently did not downlink the data, so details from plane's transmissions are not known.
But, the fact that the jet was continuing to send signals is a strong indication that the jet did not crash immediately after radar contact was lost. The engines instead continued to run, Orr reports, meaning the plane continued in flight or perhaps was on the ground but still producing power.
In addition, U.S. radar experts have looked at the Malaysian military radar track, which seemed to show the jet flying hundreds of miles off course west of its flight path, and back across the Malaysian peninsula. Sources say the radar appears to be legitimate and there is a strong reason to suspect that the unidentified blips - seen on military controller screens - are images of Malaysian Airlines 370.
All of this, Orr reports, is leading to the possibility that the jet flew for hours towards the Indian Ocean. And it is the reason the search field is expanding in that direction.
That scenario would make finding the Boeing 777 a vastly more difficult task, and raises the possibility that searchers have been looking in the wrong place for the plane and its 239 passengers and crew since it disappeared early Saturday en route to Beijing.

Meanwhile, the White House, citing "new information," confirmed that the search for the plane might be extended to the Indian Ocean.
"It's my understanding that based on some new information that's not necessarily conclusive - but new information - an additional search area may be opened in the Indian Ocean," White House spokesman Jay Carney said. "And we are consulting with international partners about the appropriate assets to deploy."

India says its navy, air force and coast guard are now looking for the missing plane after it received a formal request for help from the Malaysian government.
In the latest in a series of false leads in the hunt, search planes were sent Thursday to search an area off the southern tip of Vietnam where Chinese satellite images published on a Chinese government website reportedly showed three suspected floating objects. They saw only ocean.
"There is nothing. We went there, there is nothing," said acting Malaysian Transport Minister Hishammuddin Hussein.
Compounding the frustration, he later said the Chinese Embassy had notified the government that the images were released by mistake and did not show any debris from Malaysia Airlines Flight 370.
The plane left Kuala Lumpur and was flying northeast across the Gulf of Thailand and into the South China Sea when it dropped off civilian radar without any indication it was having any technical problems.
An international search effort is methodically sweeping parts of the South China Sea. A roughly similar-sized hunt is also being conducted to the west in the Strait of Malacca because of military radar sightings that might indicate the plane headed that way after its last contact, passing over the Malay Peninsula. The total area is around 35,800 square miles, or about the size of Portugal.
Sources close to the investigation tells CBS News that the NTSB has validated the Malaysian military radar records and has determined that it is necessary to expand the search to the western Strait of Malacca.
CBS News national security correspondent David Martin reports that the U.S. military is shifting the USS Kidd from east to west of the Malaysian peninsula and the USS Pinckney is going back into Singapore for repairs. A Navy P-8, the newest version of the P-3 maritime surveillance plane that has been there, will replace the P-3 Friday.


SOURCE:-CBSNEWS
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